[ < Back to home ]

Media Kit

Partner with Rifle Configurator for firearm product research, guide features, launch coverage, and compatibility-focused build planning.

Audience Reach

167,458+
Monthly Users
206,229+
Monthly Pageviews
154,488+
Retailer Clicks (30d)
3 min
Avg Session
80%
US Audience
$108,750+
Tracked Retail Sales (30d)

Traffic and sales data updated hourly.

The Platform at a Glance

A 28-second reel of the audience, builder engagement, and partner value behind Rifle Configurator, rendered from current site stats.

AI Influence

Our guides and catalog data are actively cited by AI assistants when users research firearms, optics, and rifle builds. Products in our catalog appear in AI-generated recommendations.

66,210+
Monthly AI Citations
246
Pages Cited by AI
+32%
Month-over-Month Growth

Source: Bing Webmaster Tools AI Performance data. Monthly rate based on latest 7-day trend.

Content Library

290+
Published Guides
180+
News & Reviews
2,375+
Catalog Items
1
AI Assistant

Audience Profile

Demographics

  • → Majority United States based
  • → Rifle, handgun, PCC, shotgun, and accessory buyers
  • → Bolt-action and long-range precision shooters
  • → Competition shooters and hobbyists
  • → Beginner to advanced experience levels

Intent

  • → High purchase intent from buying guides
  • → Component comparison and compatibility research
  • → Product-launch and availability discovery
  • → Build planning before readers visit retailers

Partnership Opportunities

Product Reviews

Hands-on or spec-backed editorial that explains what works, what does not, and which buyer or build the product actually fits.

Guide Integration

Featured in buying guides where readers compare products, check fitment, and choose what to buy next.

Catalog & Builder Placement

Permanent catalog presence with specifications, compatibility details, retailer links, and discovery inside build-planning flows.

Launch Coverage

Clearly disclosed sponsored or editorial coverage for new products, category launches, and technical stories with concrete buyer context.

Brands We Cover

Our catalog includes products from leading manufacturers in the firearms industry:

Daniel DefenseBCMGeisseleTrijiconEotechSurefireStreamlightAero PrecisionLaRueHolosunVortexMagpul

Interested in being featured? Contact us below.

Editorial Standards

  • Honest reviews - We mention known issues and limitations. No glossing over problems.
  • No pay-for-play- Review samples don't guarantee positive coverage.
  • Full disclosure - Affiliate relationships and sponsored content are clearly marked.
  • FTC compliant - All partnerships follow FTC endorsement guidelines.

See our full about page and affiliate disclosure.

Contact Us

Interested in partnering? Send us an email with:

  • Product/brand you'd like us to review or feature
  • Timeline (if any) for reviews or launches
  • Shipping details for review samples
  • Any specific content format preferences