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Rifle ConfiguratorResearch

The Rifle Build Index is a quarterly analysis of anonymized sessions in our rifle builder. It measures what people actually configure, part by part, rather than what they say they want on a survey. Every edition publishes its category tables, its sample sizes, and a data set anyone can download and republish.

95,228
organic component selections
25,798
builder sessions
Q2 2026
April 2 to July 2, 2026
01

Editions

Q2 2026

April 2 to July 2, 2026

Rifle Build Index: Q2 2026

25,798 builder sessions and 95,228 organic component selections, covering the most-selected AR-15 trigger, optic, light, receivers, barrel, bolt carrier group, handguard, stock, and magazine.

  1. 01

    50% of platform choices are scratch builds.

    The custom AR-15 path alone was selected 9,295 times out of 22,464 platform selections, 41% of the total and roughly 23 times the volume of the most popular factory rifle, the PSA PA-15 at 408.

  2. 02

    There is no consensus rifle.

    Across all 11,844 component-selecting sessions, the most-repeated independently assembled part list appeared just 17 times, an 11-part Daniel Defense DDM4 V7 build. Second place, a 13-part HK MR556-A4, appeared 14 times.

  3. 03

    Cloud Defensive beat SureFire and Streamlight.

    The REIN 3.0 logged 828 selections, ahead of the Streamlight ProTac HL-X at 543 and every SureFire in the catalog, whose best showing was the M640V Pro at 403.

  4. 04

    BCM took the charging handle category from Radian.

    The $80 BCM Gunfighter charging handle drew 739 selections against the Radian Raptor-LT at 676, the one control category where the cheaper part wins outright. Radian still leads safeties with the Talon at 615.

  5. 05

    The Geissele SSA-E holds the trigger crown by 84 selections.

    The SSA-E holds first at 736 selections, with the LaRue MBT-2S second at 652 while costing roughly half as much, and the standard Geissele SSA third at 646.

The Q3 2026 edition covers July through September data and publishes here.

02

Charts

Three views of the Q2 2026 data set, sized for republication. Each file is a standalone SVG with its source line built in.

Fig. 01Top five AR-15 triggers by 90-day organic selections.
Bar chart of the five most-selected AR-15 triggers in Q2 2026: Geissele SSA-E 736, LaRue MBT-2S 652, Geissele SSA 646, Schmid Nickel Teflon 568, Partisan Disruptor FRT 509
Fig. 02Top five AR-15 optic setups by 90-day organic selections.
Bar chart of the five most-selected AR-15 optics in Q2 2026: EOTech EXPS3 with G33 combo 741, Sig Romeo5 388, EOTech EXPS3 347, Aimpoint Micro T-2 344, Sig Tango MSR 296
Fig. 03Scratch-build paths against the two best-selling factory rifles, by platform selections.
Bar chart comparing scratch-build and factory platform selections in Q2 2026: custom AR-15 9,295, custom AR-9 698, custom precision rifle 533, PSA PA-15 408, Daniel Defense DDM4 V7 357
03

Methodology

Every figure counts selections in the rifle builder, meaning a visitor actively chose that part for a build in progress. The Q2 2026 edition draws on 25,798 anonymized sessions between April 2 and July 2, 2026. Selections are counted once per part per session. The configurator can re-emit a selection for parts already in a build when it remounts, so repeat selections of the same part within a session are collapsed before ranking.

The builder also lets people load pre-configured build templates, and a template load registers every part in it, so the 660 sessions that loaded a template and kept it unchanged are excluded from the rankings, along with the 53 sessions belonging to our own signed-in account. What remains is organic behavior: 25,087 sessions, 22,464 platform selections, and 95,228 component selections, with 17,722 sessions picking a platform and 11,844 configuring at least one component. Sessions that started from a template and then changed parts still count.

Builder selections are recorded only when a rendered browser session changes its build state, and requests from known crawler user agents are rejected at the collection endpoint, so this data set does not carry the crawler inflation typical of outbound-link click data.

Three caveats travel with the numbers. Selections measure configuration intent, not confirmed purchases. The rankings only cover products in our catalog, so a part we do not list cannot win. And builder users skew toward people planning complete rifles rather than buying a single upgrade.

04

Data Downloads

The published aggregate tables from the Q2 2026 edition, plus the charts above as standalone files.

Republishing policy: the tables and charts are free to reuse, in whole or in part, in commercial and non-commercial work, with attribution to Rifle Configurator Research and a link to the report they come from.

05

Citation and Press

Cite this edition as Source: Rifle Configurator Rifle Build Index, Q2 2026, with a link to the report. Attribution is site-level. The research is produced by Rifle Configurator Research and is not credited to an individual byline.

Journalists, manufacturers, and industry associations can reach us for the press contact, audience figures, and interview requests through the media kit. We publish aggregates only. Individual sessions are never released.